Black Friday and the day before, Thanksgiving.
- Adding colour to our offering of T Shirts.
- Making sure they are supplied from sustainable resources and made in factories where the workforce are treated well.
- Increasing our prices to make sure that our sustainable garments pay their way.
As we head towards Black Friday, I recognise, like Halloween, that it is now part of the Western World's marketing exercise imported from the USA . Add to this, life after death (insurance) and saving the planet, the big one and there are no end of ‘messages’ that copy writers can attach to their products to stimulate response from adoring consumers.
The other celebration that precedes it, again from the USA, is ‘Thanksgiving’, a much better message and one that we at GAS are celebrating by still being here after 52 years and adding colour and sustainability with an increase in price.
The online store has been developed to provide a ‘wish list’ and an enhanced search function which will hopefully give a more efficient and intuitive experience.
Along with these changes, we have added a ‘REVIEW’ function for both Google and directly. I apologise for this as it appears the whole online community wants feedback and your opinion but it is there to provide direct feedback without the need to ring me up and chew my ear off. I promise to use our discount function for nice reviews, not Black Friday.
As our customer numbers increase, I will be emailing those that want to, with blogs like this and information on new developments. For this incursion into their privacy, I will be including a ‘GIFT’ discount as a ‘thank you’
Finally, think of something you can be thankful for even if it is my last words.........for now..